'Dating' world widens its bounds! What will we date for next time?

Online Dating has no bounds. Today I've got another confirmation for that. In adition to the fact that Online Dating is merging into social networking nowadays, people are tryinto find their niche in this already crowded market.
As Business Weekly reports, an East of England materials ‘dating’ website, which has already diverted nearly 4,000 tonnes of material from landfill and saved businesses over £400,000, has been so successful that it has gone national.
The online tool, branded ‘Eastex’, orks like a free online dating agency, matching businesses, organisations and individuals and allowing them to exchange their unwanted materials.It has been so well received that it is now extending its services to Yorkshire, meaning that it will be available in 11 counties to more than 10.3 million people.
If the success continues as expected, the model could well go on to be used in every region in the UK. I should note that their mission also coinsides with nature protection and on the whole the site is not just a community one but also a "socially useful segment of a virtual world". It's also called a good development branch of "waste management".
Well, that's only one example and there are lot sof them appearing every day. Soon a good idea will cost more then a Dating Software itself with all the customizations. The reason is of course dating market that is constantly growing and changing. And, you know, I like the changes as they bring joy and excitement into our life! Hope you'll also get a good idea and make your own 'dating' site. Or may be it's time to make a 'dating' site for great ideas? Who knows!